Mary O’Sullivan joins Ad Net Zero Ireland
21 August 2023We are delighted to welcome Mary O’Sullivan to the Ad Net Zero Ireland team.
A senior media and sustainability professional, Mary brings a wealth of experience, knowledge and passion to Ad Net Zero in order to drive real and tangible change from within our industry.
Her background in advertising sales, PR and the management of operational and commercial activities for media owners, means that she has a solid understanding of how the industry operates.
Having spent the last 6 years working with sustainably-led companies and brands helping them to amplify their voice, she has shown that having a true sustainability agenda at the core of any company is not only necessary, but a real opportunity for its owners and staff.
Mary understands the challenges and complexity of finding the right way for the industry to communicate in the area of sustainability and says that through Ad Net Zero, she has seen how the media industry in Ireland has really stepped up.
‘If we really want to affect positive, tangible change for our planet, our families, our businesses and our futures, then we need to communicate in a language that will resonate with clients and consumers. We need passionate individuals, bold thinkers, brave company owners. We need leaders, disruptors and game changers. We need commercial brands to work with truly sustainable intentions.
The Irish Media landscape is full of these great people. If we need to create a new narrative, then this is where we start. We need to tap into that resource.’
You can reach out to Mary anytime by emailing adnetzero@iapi.com