Ad Net Zero US Turns One!
7 February 2024It was a busy year for Ad Net Zero US since February 7th of 2023. As the market with approximately 40% of the world’s ad spend, the US has a lot of responsibility and opportunity to drive reduction in advertising’s carbon emissions.
We brought in incredible supporters from all across the ad industry, launched Action Groups, began the hard work of emissions reduction plans, and collaborated on frameworks, best practices and action guides that will help our industry measure and work toward a net zero future.
Take a look at what this community has accomplished and join us for what’s next!